By Martin Holland:
A crucial challenge for the ecu Union is related to be that of the "politics of identity". inside this, the concept that of the EU’s foreign id calls for exploration by way of the way it is either built and represented globally. to deal with this factor, this booklet identifies measures and compares public expertise and perceptions of the european in the Asia-Pacific quarter. It bargains with the under-researched factor of the general public conception of the ecu outdoor the Union and the position of the media in shaping such perceptions. It builds on what has been defined because the EU’s ‘communication deficit’, a phenomenon which has ordinarily been explored as an inner european dynamic yet has but to be utilized to the EU’s exterior relatives. the amount offers findings from a scientific study venture designed to degree the EU’s exterior ‘communication deficit’ and to elevate the extent of its information in different areas via 3 conception degrees: The learn of european photos in information mass media creation A survey of common public perceptions and attitudes at the european A survey of the elite perceptions of the ecu. Drawing on examine from New Zealand, Australia, South Korea and Thailand, this ebook can be of curiosity to scholars and researchers of politics, verbal exchange stories, eu reports and Asian reports.